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Philip Morris launches two new tobacco stick varieties in South Korea, on sale from December 7

Key point: Philip Morris Korea will begin nationwide sales on December 7 of two new tobacco stick varieties for the IQOS Iluma series: TEREA Russet and TEREA Teak.

Philip Morris Korea (PMI) will launch two new types of tobacco sticks for the IQOS Iluma series, named "TEREA Russet" and "TEREA Teak," available nationwide starting December 7.

According to a report by South Korean media Naver on December 5, PMI announced that it will begin selling the new tobacco sticks "TEREA Russet" and "TEREA Teak" from December 7.
 
PMI stated that "TEREA Russet" and "TEREA Teak" belong to the regular flavor series. So far, the range of regular flavor products under TEREA has expanded to a total of four types, including the previously released TEREA Amber and TEREA Silver.

 

 

TEREA Russet and TEREA Teak

 

Overall, the TEREA tobacco stick series has expanded to 15 types, including the regular flavor line (4 types), fresh flavor line (4 types), and special flavor line (7 types). PMI hopes that adult smokers can now choose from a wider range of non-combustible products.
 
Starting December 7, "TEREA Russet" and "TEREA Teak" will be available for purchase at official IQOS stores and convenience stores nationwide. The suggested retail price is set at 4,800 KRW (approximately 26 RMB), the same as the existing TEREA product line. 

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