Many Business Owners Are Preparing for the UK—October Brings Another Vaping Opportunity

Two important sessions a year United Kingdom Birminghame-cigarettesThe Vaper Expo UK, which will also be held in October. In the past few days, I have heard some bosses say that they will go to the UK in a few days. It is more important to seize this opportunity.

From the present Public data Looking at it, we have learned that more than 200 companies have participated, including ELF BAR, SKE, OXVA,VOOPOO、Geekvape、FLUM、ESMOO、ANYX、ELUX、VAPORESSO、VOZOL, PEAKBAR and other mainstream well-knownE-cigarette enterprise #p#pagination title #e#。Data shows that the Autumn 2023 Birmingham E-Cigarette Professional Exhibition in the UK will be held from October 27 to October 29, 2023 at the NEC Convention and Exhibition Center in Birmingham, UK.

United Kingdom is the most mature European market and a country with clusters of e-cigarette channels. It not only covers the British domestic market, but also has the radiation effect of the European market.

Based on recent British Customs Service (HMRC) shows that many British e-cigarettes are also being sold from the UK to the EU, which means that the EU is facing a large number of re-sales of British e-cigarettes. as the UKe-cigarette marketAs the market is becoming mature and the market competition is fierce, some British traders are selling low-cost e-cigarettes to other countries. Export destination countries include Ireland (17.51%), Spain (13.07%), France (12.83%), and Germany (8.93%). It can be seen that the UK's channel market is not only its own country, but also a large distribution network, which is easy to penetrate the entire Europe.

First, is the British" window "time here again?

The UK market is currently facing some changes. And the UK's biggest opportunity, may be the grasp of one market next year and the precipitation of the overall European market.

For example, we saw the UK talking about continuing to limit the age of use, restrictions on the taste of e-cigarettes, and one-time environmental protection issues a few days ago. These all show that the British market is changing, and there are new opportunities amid changes. Especially in the e-cigarette industry, an industry that has changed in a few months. If you grasp the market's sense of smell, you will be able to move forward.

Capturing Britain's information will help consolidate its position in mature markets. More importantly, it will seize a British window to move towards Europe and the world.

The author once learned about a brand that is marketing in the UK, using a multi-brand strategy, and is currently looking for credible channels in the UK to lay out brand products. The most painful question for them is how to enter the market when they are developing several new brands? The UK is a quite mature market, and how to implement channels and brands is crucial.

2. How to do it?

In the UK market, the degree of compliance will become higher and higher, which will also be a trend. In such a market, channel operators are more concerned about the introduction of compliance products.

In fact, we also recognize, UK compliant disposable products (600PUFFS) The market is very mature and is currently basically monopolized by four mainstream brands. The key points to develop this field lie in the differentiation of manufacturers 'products, price advantages and business policies. Development is relatively difficult. Dazhuzu products are non-compliant products in the UK, but they account for a large proportion of market sales and are very popular among consumers. Most terminal stores (excluding KA channels) are sold on shelves.

Open products have a good user base in the UK, and there are currently many product types on the market. Differentiated and miniaturized products are a direction that merchants are generally concerned about.

Deepen in this market, on the one hand, we should focus on mature stocks. It should be said that stocks other than large stocks are easier to enter; The second is the development of the incremental market for e-cigarettes. At present, due to the continuous decline in profits/sales in traditional 3C digital/accessories, small commodities and other fields, this group of dealers have a strong enthusiasm for participating in the e-cigarette section. Most of them have a complete channel network and offline distribution groups, which does not conflict with the existing e-cigarette channels. China manufacturers can quickly enter the UK market through this field and establish a new e-cigarette channel network.

The difference you see in the British market is that some companies are focusing on compliance, environmental protection, and recycling, advocating recycling, and building public trust. This may be done by a small number of companies and taking the lead; some companies have the core of terminal sales and very little recycling.

The large number of e-cigarette users in the UK, and the highly mature channels also hide a number of" e-cigarette channel regeneration power "with a huge network of highly retail sales. These are all highlights of the future.

To make a region go deep into the market, in addition to preliminary investment, it is more important to accumulate impressions of the channel and then carry out more comprehensive cooperation.

Perhaps they have never been a British market company or are working as a British market company, CVIC is helping promote an opportunity for companies to enter the British market.

Don't just see cooperation with customers, but the essence is the process of refining regional channel networks.

Don't just see it as a selection book. In addition to offline distribution, it is also distributed in major overseas media matrices and the CVIC China supply chain window platform.

CVIC's focus on launching a special issue on British channels this time is essentially about the focus of China companies going abroad to do a good job Several points Services.

First, the window effect foreshadows the enterprise.

Second, push business opportunities in a timely manner.

3. Make it easier for overseas channel merchants to select products and better understand China's supply chain.

4. Let overseas channel operators know more about good factories and good companies with more innovative capabilities.

In terms of industry opportunities and on the track, although many factories agree that" they can only work hard ", they are still looking for opportunities. We cannot let go of the opportunity, and if we let go of the opportunity, we will always fall behind.

But Those who don't let go of opportunities may be able to go ashore at any time and distance them away!