LOST MARY Has Arrived: Will South Africa Become the Star Market for Disposable Vaping Devices?

South Africa, host of the BRICS summit, today welcomed the opening of the Vapecon South Africa 2023 electronic vaporization exhibition.

This is the largest disposable electronic vaporization event in South Africa, running until August 27 in Pretoria, featuring various competitions on-site.

A notable highlight is that South Africa is the main focus for "disposable" products this time. Among the 101 participating companies, most are Chinese enterprises, including leading disposable brands like LOST MARY, ELUX, and CRYSTAL BAR.

According to reports, the participating companies include a large number of Chinese firms, with at least over 60, such as ELUX, LOST MARY, airstick, ANYX, VOZOL, FreeMaX, SONG, VAPORESSO, aspire, PURA, VOOPOO, UPENDS, Innokin, HQD, MYLE, MOTI, VAPE KING, VEIIK, BLVK, JNR, CRYSTAL BAR, MK, etc. From disposables to open systems, they cover almost everything. However, the scale of participating companies in South Africa is still somewhat lacking, but it shows the competition among disposable companies in the South African market.

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Moreover, the South African market offers a wide variety of flavors, exceeding two thousand, which is highly attractive, with tropical pineapple flavors becoming a hot topic, showcasing an important feature of disposables.

Disposable products in South Africa started in 2021, and that year, due to disposables, the market grew rapidly, with a growth rate of 10% compared to 2020.

Currently, many disposable brands in the South African market, including Vozol, WOTOFO, PUFFMI, BLCK Bar, YUMI, etc., have a relatively large number of puffs, generally ranging from 1500 to 2000 puffs.

For example, at this event in South Africa, MYLé will showcase its new disposable meta series, with the meta BOX supporting a large capacity of 5000 puffs, while the meta BAR supports 2500 puffs, offering two nicotine levels of 2% and 5% for selection.

MOTI also brings the MOTI Duo 9000, a disposable device focusing on an ultra-strong experience.

Including ANYX, the new pod-based ANYX MAX PLUS supports 8000 puffs, which is relatively large.

South Africa, rich in gold and diamond resources, is still very attractive.

Unlike many African countries, South Africa has a relatively developed economy, being the second-largest economy in Africa (after Nigeria), with a population of over 59 million, yet having 7 million smokers. Notably, more and more locals are turning to electronic vaporization, prompting the rapid rise of the local industry. More importantly, South Africa allows electronic vaporization to exist. However, products are currently unregulated in South Africa, specifically, electronic vaporization is not protected under tobacco control laws or drug laws. On another note, South Africa is planning to formulate new regulations for electronic vaporization.

Changes include that South Africa will impose a consumption tax on e-liquids this year. Starting June 1, 2023, nicotine substitutes, including electronic vaporization products, are now required to pay a consumption tax of 2.90 South African Rand (0.15 USD) per milliliter (the scope of taxation includes all electronic vaporization oils—whether bottled, pre-filled pods, or disposable devices, for example, a 60-milliliter bottle of electronic vaporization oil will be taxed at 174 Rand—approximately 9 USD, and it applies to all products containing or not containing nicotine). Manufacturers are also required to apply for and obtain a manufacturing site license from SARS before June 1, 2023, and submit their first consumption tax account by July 28, 2023. Additionally, South African electronic liquid manufacturers must apply for manufacturing and storage facility licenses from the South African Revenue Service (SARS) before the tax takes effect, and importers and wholesalers will be responsible for taxing imported electronic vaporization products. #p#分页标题#e#

Paying consumption tax and obtaining licenses are essential thresholds for South Africa.

The enthusiasm of the South African market also shows that Chinese companies are developing confidence in the Middle East and African markets!

Not missing out on the African market, the intention behind the strategy in the Middle East is also to fill global gaps. Are you also paying attention to the overseas distributors in the Middle East? Interested manufacturers and brands are welcome to cooperate.