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Altria Seeks U.S. Ban on Imports and Sales of Juul Products Over Alleged Patent Infringement

Key point: NJOY has asked the U.S. International Trade Commission (ITC) to ban the import and sale of Juul products, including Juul devices and pods currently on the market, on the grounds that they infringe NJOY patents. NJOY...
Njoy has asked the U.S. International Trade Commission (ITC) to ban the import and sale of JUUL products, including the Juul devices and pods it currently sells, on the grounds that they infringe Njoy patents. 

Murray Garnick, executive vice president and general counsel of Njoy parent company Altria Group, said in a statement: “Protecting our intellectual property is critical to achieving our vision. Juul has infringed our patents by selling its imported products, and we are asking the ITC to provide appropriate remedies for these trade violations.”
Njoy has also filed a lawsuit against Juul in the U.S. District Court for the District of Delaware based on the same alleged patent infringement. Njoy said that Njoy Ace is currently the only e-cigarette product authorized for marketing by the FDA that uses pod-based technology. The lawsuit states that Juul engaged in trade violations related to the sale of imported products that infringe U.S. Patent No. 11,497,864 and U.S. Patent No. 10,334,881.
Notably, in July this year, Juul Labs also asked the ITC to block the sale and import of Njoy Ace, claiming that the product infringes multiple Juul patents. It also filed a lawsuit against Njoy in the U.S. District Court for the District of Arizona.
Juul Labs’ complaint also targets Altria Group, which acquired Njoy in March.

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