JVE: Official Genuine Products Are Always 1 Yuan Cheaper Than Fake Compatibles
A certain brand recently worked with police to crack down on counterfeiting, shutting down multiple dens involved in the production and sale of fake e-cigarettes. Local police, together with the market regulation bureau, successfully dismantled a counterf
A certain brand has joined forces with the police to crack down on counterfeits, dismantling multiple illegal electronic cigarette production and sales operations...<\/div>
Local police, in collaboration with the local market supervision bureau, successfully destroyed a counterfeit electronic cigarette production site and seized a large quantity of fake electronic cigarettes...<\/div>
As part of the electronic cigarette industry, we often see similar news.<\/div>
Some industry media articles have comments promoting generic counterfeit products, and even some brand official platforms have seen the presence of counterfeit sellers, which is quite rampant.<\/div>
The prevalence of counterfeiting in the industry is alarming, and the need for action against it is urgent.<\/div>
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1. JVE's stance against generic counterfeits: Official genuine products are always 1 yuan cheaper than generic counterfeits.<\/div>
JVE has released a significant policy addressing the rampant issue of generic counterfeits in the industry: when purchasing JVE products through any channel, the official genuine product price will always be 1 yuan lower than the price of generic counterfeits at the same level.<\/div>
We cannot wait until the wolf is at the door to take action against counterfeits.<\/div>
This policy from JVE is effective immediately, and we welcome reports and supervision!<\/div>
For policy enforcement, please contact JVE's national specialty stores or provincial agents.<\/div>
Official anti-counterfeit hotline: 0755-29885588.<\/div>
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2. The rampant issue of generic counterfeits harms not only the interests of brand owners.<\/div>
At the IECIE exhibition in August 2020, during the forum on "Technological Advances, Embracing Regulation, Protecting Minors in New Tobacco, and Intelligent Management Industry Development," JVE's CEO Cai Shaodong analyzed three pain points currently existing in the industry: counterfeiting, minor protection, and severe homogenization.<\/div>
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In late November, JVE listed the ten sins of counterfeiting, emphasizing that anyone involved in the industry cannot remain indifferent; the harm caused by generic counterfeits extends beyond just the interests of brand owners.<\/div>
The production environment of counterfeit production sites is generally dirty and chaotic, with parts scattered and no hygiene standards, technical specifications, or quality inspection processes, reminiscent of the production environments of unscrupulous food factories and the back kitchens of shady restaurants.<\/div>
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