New IQOS 4 and IQOS ILUMA Launch in Japan on August 17
On Wednesday, August 4, 2021, the IQOS website began showing teaser images that appeared to reveal the new IQOS 4. The upper half of the IQOS tobacco stick was visible, strongly suggesting this is the brand-new IQOS ILUMA. The new IQOS ILUMA has been rede
On August 4, 2021 (Wednesday), the IQOS official website began releasing some advertisements that look like "New IQOS 4".
The upper part of the IQOS heating stick is displayed, which can be said to be the brand new IQOS ILUMA!
The new IQOS ILUMA has been reborn as a new IQOS, eliminating the traditional heating element and adopting electromagnetic heating.
If you visit the IQOS official website, it states "Click here to view the IQOS release date," and clicking will allow you to see the brand film for IQOS ILUMA.
If you watch this 14-second brand film, the release date will be revealed as "August 17, 2021," thus announcing the launch date of IQOS ILUMA as August 17.
The image shows that the heating stick has two LED lights, indicating that, like the old IQOS DUO, it can be used to heat two sticks in succession.
