WEL Whale Vape Brand Introduction

Company Team Introduction

Whale Vape is committed to the mission of “Technology makes life better” and the product concept of “Great taste, more enjoyment,” designing differentiated product matrices such as We Little Whale, Wel Pro, Wel max7, and romlo for different segments of the population, aiming to create a healthy and beautiful lifestyle for smokers worldwide.

Founder Introduction

Qiu Zhuangwu, a technology design entrepreneur, graduated from the Industrial Design Department of the Computer College of Zhejiang University. He specializes in cross-disciplinary integration and innovation in design, technology, and business, having won over twenty international awards including the Red Dot Award and F Design Award.

In 2013, he founded Yunzao Technology, creating a brand deconstruction platform centered on technology-based new products, assisting the manufacturing industry in upgrading and transforming through an Internet+ approach. He has successively deconstructed health lifestyle projects such as Yunma, Lewu, and Whale Vape.

Brand Team

The Whale Vape team has a cross-disciplinary background in Internet+, fast-moving consumer goods, e-cigarettes, and smart hardware, coming from Yunzao, Alibaba, NetEase, Toshiba, Wahaha, MI, OPPO, and the e-cigarette industry. They have received multi-million dollar investments from institutions such as Shunwei, Qualcomm, and Foxconn. Whale Vape focuses on design and research and development. The design and R&D team includes 2 PhDs and 5 Masters, with over ten years of experience in consumer electronics and new tobacco design and development, having won numerous international design awards such as Red Dot and IF. The team utilizes globally leading alloy ceramic technology and top-notch e-liquid formulas to create a better taste experience for consumers.

Founder Profile

Qiu Yiwu, a technology design entrepreneur, possesses unique insights, scientific foresight, and business acumen, excelling in cross-disciplinary integration and innovation in design, technology, and business.

Graduating from the Industrial Design Department of the Computer College of Zhejiang University, he authored “Business Innovation Design,” which serves as a guiding textbook for several institutions. He has won over twenty international awards including the Red Dot Award and IF Design Award. In 2013, he founded Yunzao Technology, creating a brand deconstruction platform centered on technology-based new products, assisting the manufacturing industry in upgrading and transforming, and has successively deconstructed health lifestyle projects such as Yunma, Lewu, and Whale Vape.

Technological Innovation

The vapor products under Whale Vape primarily use nicotine salts as the main ingredient, generating vapor through heating and atomization, eliminating the tar, carbon monoxide, and particulate matter produced by traditional cigarettes, providing smokers with a new way to intake nicotine.

Product Catalog

Wel Pro (pod-based vapor device): Features an innovative small cyclone super taste system that generates a small cyclone airflow through a spiral airway structure, allowing for a rich and smooth smoking experience; utilizes a fifth-generation new alloy white ceramic atomization core, which is denser and more uniform than traditional structures, paired with internationally leading e-liquid formulas to create a better inhalation experience for smokers. It carries a 2.2ml large capacity atomization pod with multiple anti-leak structures, excellent industrial design, and intelligent vibration prompts, providing a comfortable user experience.

Wel Little Whale (disposable vapor device): Features a colorful and eye-catching design, easy to use with a true tobacco taste, no need for charging or pod replacement, compact size with a large vapor output, with one Wel Little Whale equivalent to two packs of cigarettes.

Wel max7 (pod-based vapor device): A high-end vapor device crafted from top-grain cowhide and automotive-grade paint technology, featuring a dedicated compartment design with a 1400 mAh large capacity battery, providing dust protection and ultra-long battery life, with an innovative oil core separation structure to ensure no oil leakage before disassembly, and customized e-liquid flavors to showcase the unique identity of smokers.

Brand Events

In early 2019, Whale Vape completed a Pre-A round of financing of millions of RMB; in April 2019, Whale Vape simultaneously launched three new products: Wel Pro, Wel max7, and omio2.0, showcasing innovative technologies such as the small cyclone super taste system and oil core separation structure; in May 2019, Whale Vape reached a deep strategic cooperation with Wangyu Internet Cafe.