“Ploom X ADVANCED” partners with a London live music club to launch limited-edition accessories

Japan Tobacco (JT) announced on December 13 that its heated tobacco device “Ploom X ADVANCED” will collaborate with the legendary London live music club “Marquee Club.” A prize draw will be held on the “Ploom X CLUB” website, where lucky winners will have the chance to receive original accessories.

“Ploom X ADVANCED” is a heated tobacco device equipped with JT’s proprietary heating technology, “POWER HEATFLOW.”

“Marquee Club” is a legendary live music club in London that nurtured many world-class artists and is known as the cradle of rock stars. This collaboration was inspired by the resonance between the two cultural fields of tobacco and music in creating enjoyment for people and continuously evolving.

The collaboration includes a limited-quantity “Marquee Club” front panel made for “Ploom X ADVANCED.” These original accessories will be offered through a prize draw on the “Ploom X CLUB” members-only website. Further details will be announced later on the site.

In addition, support activities are planned at the year-end music festivals “FM802 ROCK FESTIVAL RADIO CRAZY 2023” and “COUNTDOWN JAPAN 23/24.” Special smoking areas will be set up at the event venues, where participants will have a chance to receive these original accessories.