From Online Sales to Offline YOOZ Stores: The Future Direction of the Vaping Industry

2019 is quite a turning point for e-cigarettes, and if we stand in the perspective of history, this year will surely become a milestone time point for this industry. In this year, the domestic electronic cigarette industry officially began to flourish, but also in this year, the country began to face up to the electronic cigarette industry, a paper "smoking ban" so that electronic cigarettes from online to offline, some people feel this leap, that the opportunity to come, and there are some pessimistic people think that electronic cigarettes will accidentally die. So what is the truth? We from the history of the development of electronic cigarettes at home and abroad, to today's popular yooz electronic cigarettes offline brick and mortar stores to explore the future direction of the industry.

 

< span style="font-family: sans-serif">It should be noted that the development of each industry is bound to go through such a stage, the industry began to develop in the early stages of the market, a lot of capital and brands began to appear, and continue to develop to avoid the problem is that the industry standard is not uniform, some bad brands began to trick the market to stir up trouble, and then the market regulation. Is the market regulation, after the market is formalized, the real capital and brands began to emerge. And we see that the development of electronic cigarettes can not escape such a law. In the first few years, many brands did appear in China, and then the government began to regulate. So this stage is not the decline of electronic cigarettes, but will become the starting point for the healthy growth of the industry.

< span style="font-family: sans-serif">As we all know, many industries abroad are much more advanced than at home, take e-cigarettes for example. The largest brand in the United States Juul Labs to 1,500 employees, each issued a 1.3 million U.S. dollars in year-end awards, which can be seen in the foreign electronic cigarette market is huge and highly profitable. And capital is precisely profit-seeking, in the past year or so, domestic brands represented by Juul e-cigarettes have also begun to gain the favor of capitalists, who on the one hand value the emerging market, and on the other hand also see the huge domestic smoking mass base.

< span style="font-family: sans-serif">It is through this spring wind, grapefruit from the brand since its inception, just over a year has opened hundreds of yooz electronic cigarette offline physical stores. This on the one hand depends on the power of the brand, on the other hand also side confirmed the development of the domestic electronic cigarette industry power. The development of the market needs to be in accordance with the law, the influence of the brand is only one aspect, the increase in channels is also very important. Therefore, we have reason to believe that in the future market gradually standardized under the premise of online sales of electronic cigarettes will also become a trend. However, before this node of time, how the brand response has become a very important thing.

< span style="font-family: sans-serif">So e-cigarettes in the end for "Quit smoking" has no effect, whether it is the British professional organizations or the international Coghlan Collaboration have given a positive answer, can be said to be its ultimate effect to be It can be said that the final result is far better than today's nicotine replacement therapy. In such a huge market background, e-cigarette brands to do, in addition to open the market awareness, it is more important to cultivate internal strength, increase investment in research and development, from the design, modeling, and taste and other aspects to increase their market competitiveness, only then can be more people are familiar with, but also only in this way, when the market is really open someday, the power of the brand with the help of the network of channels, it will be spread to every corner, so that the real want to quit smoking, so that they will be able to get the best results. The brand's power will be spread to every corner of the world through the network channels, so that people who really want to quit smoking and want to be healthy can get the services they need.

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