U.S. Survey Shows Personal Income Is Proportional to E-Cigarette Spending

Tobacco Online reports that a survey conducted by an American research firm, IPSOS, involved 5,697 smokers in the country. The results indicate that among these smokers, their income is proportional to their spending on electronic cigarette products and similar new smoking devices.

Data shows that among the surveyed smokers, 12.4% of consumers with an annual income of over $75,000 frequently consume electronic cigarettes and similar smoking devices; among consumers with an annual income between $50,000 and $75,000, 10.6% frequently consume electronic cigarettes and similar smoking devices; and among consumers with an annual income below $50,000, 8.9% frequently consume electronic cigarettes and similar smoking devices. Analyzing by age group, among adult electronic cigarette consumers under 40 years old, as many as 21.6% of respondents reported that they frequently consume electronic cigarettes and similar smoking devices.

Among all surveyed consumers of electronic cigarettes and similar smoking devices, 29.5% stated that they have been using these products for over a year.