RELX vs. YOOZ: which vaping device is better, more affordable, and more worth buying?

The e-cigarette industry is in a developmental stage, with RELX being the most well-known, followed by YOOZ. According to the Blue Hole New Consumption rankings, RELX had a market share of 84% in the third quarter of 2020, while YOOZ only had about 1%. Hence, there is a saying in the industry: "In the e-cigarette industry, aside from RELX, there are only other brands."

When comparing the products directly, RELX is generally better than YOOZ, but the difference is not significant. RELX has invested heavily in the development of e-liquids, and each brand has its unique flavors, making it hard to declare a winner. However, in terms of health, RELX may be better, as its R&D team is more professional and comprehensive.

Product Structure: RELX has four generations of products, targeting the general public, heavy smokers, business people, and those seeking cost-effectiveness, while YOOZ only has first and second generations, with the second being an upgraded version of the first. Thus, RELX has a superior product structure.

Price: The price difference between RELX and YOOZ is not significant, and the prices of their pods are also similar. For specific prices, you can refer to the blogger's other articles: Official prices of RELX e-cigarettes and nationwide uniform prices in specialty stores, and Official prices of YOOZ e-cigarettes and guidance prices in specialty stores. However, it must be noted that RELX has strict regulatory systems for official pricing, ensuring uniform prices through legitimate channels, while YOOZ lacks strict regulation, leading to lower prices sold by micro-businesses and distributors without the brand's consent. As for how low, it depends on luck. I believe YOOZ is also tacitly allowing this to capture market share. Additionally, it should be noted that counterfeit products are rampant for RELX, with at least half of the micro-businesses selling fakes, resulting in extremely low prices.

Appearance: RELX has four designs, while YOOZ has only one, so RELX wins in this aspect.

Flavor: The flavors are not significantly different, each has its characteristics, so I personally consider it a tie.

Reputation: RELX is well-known in the e-cigarette industry, with a flood of positive reviews, so RELX wins here.

User Experience: RELX has authorized stores or franchises in almost all cities nationwide, making it easy to purchase anytime, anywhere, while YOOZ only has a few stores in large and medium-sized cities. However, YOOZ specialty stores may increase in number in the future.

Today, RELX is like Apple in the mobile phone industry, while YOOZ is like Xiaomi back in the day. For those with nostalgia, RELX is their obsession. However, returning to the essence of e-cigarettes, without excessive comparison, I believe the gap between YOOZ and RELX is not that significant.