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RELX’s Sunflower system: saying no to youth addiction and embracing responsibility

The official notice emphasized that tobacco retailers must place clear signs in prominent positions stating that tobacco products must not be sold to minors, and if a customer’s age is unclear, identification should be requested. Following these policies,

The "Notice" emphasizes that: "Tobacco retail merchants must prominently display signs indicating that tobacco products cannot be sold to minors and must not sell tobacco products to minors. If it is difficult to determine whether someone is an adult, they should be asked to show identification." Following the introduction of this series of marketing policies, many manufacturers selling tobacco and electronic cigarettes have taken practical actions to implement their viewpoints and positions. For example,RELX electronic cigarettes, at its recent press conference in Zhuhai, announced the "Sunflower System," which aims to prevent minors from consuming tobacco.

 

The Sunflower System is a human recognition software developed using intelligent technology. It accurately screens and evaluates consumers based on their name, identification number, and facial recognition. Normally, consumers purchase throughRELX electronic cigarette stores, vending machines, and the internet, and the Sunflower System software deeply explores preventive measures from the influx of consumers.

For instance, when consumers enter aRELX electronic cigarette store, the cameras in the Sunflower System automatically capture the consumer's image and data. At this point, through comprehensive cloud data processing, we can clearly distinguish between adult and minor consumers, which then extends to the next level of payment matters.

Currently, theRELX official website is actively preparing related issues and matters from source to channel, striving to be a model and example in the electronic cigarette industry, demonstrating integrity and leadership. For minors, smoking is merely a mental release and indulgence, but within the narrow space of self-satisfaction, we need to use mandatory measures to mitigate potential harm and risks.

The state has also indicated in its current smoking control policies that only by fully safeguarding the rights and interests of consumers can the national economy and society stabilize and move towards a prosperous and strong development track. TheRELX electronic cigarette brand has been creating its own clarity and blue sky in this diverse cultural environment.

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HNB Editorial Team

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