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vvild Secures RMB 50 Million Strategic Investment from Tianyin Holdings

Tianyin Holdings announced that on July 19, it planned to invest over RMB 50 million in vvild through its wholly owned subsidiary Tianyin Communication, further expanding its focus on the electronic atomization sector.

? ? ? vvild Ono × Tianyin Holdings? ?

According to an announcement issued by Tianyin Holdings, on July 19, it plans to invest in the company to be listed by Ono with its own funds of more than RMB 50 million through its wholly-owned subsidiary Tianyin Communications. Tianyin Holdings has regarded the electronic atomization industry as its core development strategy in the future, and this strategic investment in vvild Ono fully demonstrates its confidence and determination in the track.

The strong rise of all walks of life is inseparable from "timing","geographical location" and "harmony between people". Only those who gather three talents can achieve a road.

"Tianshi" means that the annual compound rate of the electronic atomization market is growing steadily;"geographical location" means that domestic industry norms are being improved; and "Renhe" means that Ono and Tianyin share the same values. Therefore, the in-depth cooperation between the two sides is not a whim, but a terminal conclusion after careful consideration and in-depth discussion.

This strategic investment in Ono can not only strengthen the strategic layout of cooperation between the two parties, but also a "soul collision" between the two parties 'brand concepts and core values. This is undoubtedly a win-win cooperation.

01/“The right time, the right place and the right people."

A strong competitor of Avenue

To survive,

Related to consumer recognition and industry #p#pagination title #e#

Healthy development is inseparable

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With the rapid progress and development of society and the times, consumers with more choices are more concerned about their own physical and mental health. The general trend of transforming traditional tobacco into emerging tobacco has arrived. In order to become a strong competitor on this track, standardizing operations has become the focus of brand development.

If we do not keep pace with the times,

You will be slapped on the beach,

Quickly forgotten by users

/

After the emergence of the online ban, physical stores have become a "battleground for industry brands." Market share is not constant, and the user base will also face continuous losses and additions due to user "loyalty". Industry brands must create "nepotism" between their marketing strategies and users, and make new support policies in offline physical stores that are more conducive to offline franchised stores. Brands and customers become friends, and customers will provide the brand with more and more favorable resources and additional benefits.?

vvild Ono is rapidly advancing in the electronic atomization industry, maintaining its leading brand advantage and enhancing brand influence while constantly developing and innovating spirit; in terms of market share and continuous deepening of offline physical stores, it plans to invest 1 billion yuan in subsidies. Support policies to continue to expand market share and user loyalty; There are more than 5000 specialty stores across the country with a coverage rate of more than 95%. Through its brand image and development potential, it has become the "dark horse brand" in the electronic atomization industry, gaining the trust and support of more consumers and customers.# p#pagination title #e#

02/Only by believing can you see

By: Ji Yuelin, CEO of Ono

Ono CEO Ji Yuelin once said:

"Only by believing can you see."

Ono's product quality and service system can be seen by consumers; Ono's policy support and market share can be seen by partners; Ono's brand value and market potential can be seen by Tianyin; Ono's development and growth, the electronic atomization industry can be seen. Because Ono firmly believes that the future development is clear, Ono can see a longer-term future and a more exciting journey. The strong alliance between Ono and Tianyin will surely bring strong market empowerment to the future development of the industry.

03/background information

vvild Ono × Tianyin Holdings

vvild Ono won Tianyin Holdings

#p#Pagination Title #e#Strategic investment of 50 million yuan

Both sides achieve "higher ideals"

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Tianyin Holdings is a group company integrating Internet marketing, mobile Internet, mobile communications and other services. It is now one of the three major "national packaging" merchants of 3C Digital;vvild Ono is the leading brand in the electronic atomization industry. One, relying on the ability to control channels and industry resources, combining its own advantages with expansion and extension, by digging deep into users 'pain points, creating products with certain differentiation, and quickly occupying the market from point to point, enabling Ono to develop steadily and rapidly.

On March 24, 2021, Ono and Tianyin officially launched channel strategic cooperation. Tianyin will join hands with Ono and become the only national representative in China. Focusing on the combination of 3C digital entities and electronic atomization industry chains, the two sides have established a sound expansion strategy in empowering brand image, opening up new opportunity markets and channel sales, and carried out in-depth cooperation in stimulating vitality for brands and expanding market share. In less than two months, Tianyin has cooperated with Ono to open up nearly 600 brand stores, and Tianyin Holdings 'share price has increased by more than 60%. Not only has it achieved significant results in the cooperation, it will increase the possibility of broadening channels. It also becomes a reality.

This time, Ono received the strategic investment of Tianyin Holdings, not only because Tianyin values the long-term nature and growth of the electronic atomization industry track, but also regards the electronic atomization industry as the strategic direction for future development. The reason why Tianyin chose Ono as a strategic investment cooperation brand is not only for Ono's brand influence in the industry, product quality and craftsmanship that are more suitable for user needs, and rich and complete operating model, but also for its strong growth potential and the consistent values of both parties.

Ono's core team members all come from the Huawei system, and most of them have served as Huawei executives or industry leaders. Ono CEO Ji Yuelin once served as president of Huawei Terminal China and is inseparable from Ono's growth. It not only provides Huawei with important system systems such as operation mode for Ono, but also makes disruptive changes in technological innovation, market innovation and consumer service system, etc., but also comprehensively strengthens product research and development, channel structure and consumer experience feedback mechanism.# p#pagination title #e#

With Tianyin's participation, the two parties integrate technical advantages into business scenarios through the integration of industry resources, achieve complementary advantages, enhance the competitiveness and influence of both parties in their respective fields of expertise, and jointly promote the electronic atomization industry in the 3C digital and distribution and retail fields. Another application.

H
HNB Editorial Team

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