iMK: The Vaping Brand Seen at Shanghai Fashion Week and the West Lake International Expo

Recently, the e-cigarette brand Mu Ke iMK participated in the 2020 Shanghai Spring/Summer Fashion Week and the 21st West Lake International Expo. Shanghai Fashion Week is a major event in the domestic fashion scene and one of Shanghai's city trademarks, while the West Lake International Expo is a signature event showcasing Hangzhou brands.

Mu Ke iMK participated in the 2020 Shanghai Spring/Summer Fashion Week

On October 13, Mu Ke iMK's Twelve Hours e-cigarette made its official debut at the 2020 Shanghai Spring/Summer Fashion Week, receiving positive feedback from many young trendsetters on-site.

It is worth mentioning that Mu Ke iMK is the first e-cigarette brand to enter Shanghai Fashion Week through official channels and the only e-cigarette brand to appear at the 2020 Shanghai Spring/Summer Fashion Week.

This is a disposable e-cigarette made from high molecular food-grade composite materials, with an actual oil capacity of 1.7ml (the capacity of most disposable e-cigarettes is generally 1.0ml). Third-party evaluations using professional equipment measured it to provide 479 puffs.

Mu Ke Twelve Hours e-cigarette comes in 12 flavors:

Taro Ice Cream, Grapefruit Lemon, Green Mango Luxury, Green Bean Smoothie, Lychee Ice, Old Ice Pop, White Peach Oolong Tea, Ice Lemon, Pineapple Ice, Osmanthus Oolong Tea, Extreme Ice Mint, Blueberry Burst. Different flavors have different nicotine content, with the highest not exceeding 3.5%, and the grapefruit lemon flavor containing 0% nicotine.

From October 18 to 20, Mu Ke's self-service vending machines 2.0 and 3.0, along with the Twelve Hours e-cigarette, made their appearance at the 4th Leisure Expo / 14th China (Hangzhou) International Leisure Industry Expo and the 21st China Hangzhou West Lake International Expo (referred to as the West Expo). Mu Ke iMK is also the first and only e-cigarette brand to enter the West Expo.

Note: Mu Ke iMK is an e-cigarette brand under Yingruan Technology, which is a subsidiary of Yingmo Technology. Therefore, it appears at the Yingmo Technology booth. Yingmo Technology is a national high-tech enterprise specializing in VR/AR, and this participation in the West Expo was at the invitation of government departments.

The West Expo marks the first public appearance of Mu Ke's self-service vending machine 3.0, which is a small electronic cigarette vending machine that can rotate and light up, capable of holding 12 e-cigarettes.

Recently, Mu Ke's self-service vending machine 3.0 will begin to be gradually introduced to the market in small batches, and soon, cool guys will be able to see this cylindrical machine in nightclubs, bars, KTVs, and other venues in Hangzhou.

Compared to Mu Ke's self-service vending machine 3.0, the 2.0 version is already an "experienced player," with operational points covering night venues and new retail scenarios in Hangzhou, Nanjing, Chengdu, Ningbo, Shaoxing, Jiaxing, Yiwu, Ganzhou, Xinjiang, and other places.

In the current controversial environment surrounding e-cigarettes, being able to enter mainstream events like Fashion Week and the West Expo is quite challenging. A small step for Mu Ke may be a significant step for the industry.

#p#分页标题#e#Additionally, the newly packaged Mu Ke Twelve Hours e-cigarette, along with Mu Ke self-service vending machines 2.0 and 3.0, will participate in the Shanghai Vapor Culture Week (October 30 to November 1). Interested friends can visit the W14 booth in Hall W5 at the Shanghai New International Expo Center for an experience.