Laimi Zero+ Heated Tobacco Inspired by Rising Health Awareness

Although smoking is harmful to health, for smokers, without alternative products or additional options, it is indeed difficult to give up the "spiritual food." Electronic vaping products have emerged to fill this market gap, allowing users to continue "cloud chasing" in public.

The e-cigarettes on the market mainly fall into two categories: heated e-liquids and heated tobacco. The former heats liquid to produce aerosol for inhalation, achieving the purpose of smoking, and these e-cigarettes are known as vapor-style e-cigarettes. The latter uses heated tobacco to produce smoke for inhalation, which is essentially a tobacco product, but it generates smoke without reaching the combustion state through temperature control, known as heated tobacco products.

Heated tobacco e-cigarettes provide a taste closer to traditional cigarettes, with IQOS being one of the representative products developed by Philip Morris. It uses a new heated tobacco technology to address the tar damage caused by high-temperature combustion, preserving the authentic smoking experience while delivering nicotine, offering a more stylish experience with reduced health risks associated with tobacco, and has become popular both domestically and internationally.

In our country, legislation has made the sale of IQOS illegal, which has deterred many buyers from crossing legal boundaries, leaving many smokers with machines worth thousands of yuan as mere toys.

At this time, the Five Leaf Group seized the opportunity to develop a new HDB heated tobacco product.

Using granular pure plant material, it has become a legal non-tobacco product in our country.

"Non-tobacco is better than tobacco!"

Relieves stress and cravings.

Compared to using e-liquids in small vaporizers, heated tobacco products represented by IQOS use pods containing real tobacco, providing a taste closer to real cigarettes. True e-cigarettes should be heated tobacco products, not liquid vapor devices; however, IQOS has drawbacks in its tobacco composition.

ZERO+ aims to address the health risks associated with IQOS's tobacco composition.

ZERO+ differs from other brands by being based on heated tobacco e-cigarettes, undergoing extensive experimentation and technical breakthroughs, using plant-based materials to replace tobacco ingredients, achieving tobacco-free status while still providing nicotine, maximizing consumer experience with e-cigarettes, and catering to the taste preferences of the Chinese population.

Inside ZERO+, all components are made of natural plant granules, heated at a low temperature of 280 degrees, without combustion, resulting in fewer types and amounts of carcinogens compared to traditional cigarettes, achieving zero tar.

Comparatively, the price of IQOS ranges from 500 to 1600 yuan per unit, with pods priced at 500 to 700 yuan per pack.

ZERO+ is priced at 238 yuan per unit, with pods priced between 238 and 258 yuan per pack.