CAMX Bingwu Yuexiang Pod Vape Kit Officially Released
CAMX Bingwu was founded in March 2021. After five months of R&D and testing, its first Yuexiang series product was officially launched for sale in August. The CAMX Bingwu founding team is made up entirely of experienced professionals from the vaping industry, with regional market development experience for leading Chinese brands RELX and YOOZ. CAMX Bingwu is committed to becoming a new vaping brand that truly understands users and earns their love and respect.
CAMX Bingwu products are manufactured by Shenzhen Jier Technology Co., Ltd., one of the domestic industry leaders and a global top-five vaping device manufacturer. Many people may not be familiar with Jier, but both VOOPOO and Zao Wuzhu are brands under Shenzhen Jier Technology Co., Ltd. The company has an R&D team of more than 70 PhDs and has established both a basic materials research institute and a life sciences research institute, with the goal of providing consumers with safer vaping devices. It is also worth mentioning that CAMX Bingwu is the first external brand to cooperate with Shenzhen Jier Technology Co., Ltd. Based on a shared view of the market and development philosophy, the two sides came together to contribute to the growth of the industry.
The first CAMX Bingwu product, the Yuexiang series, is aimed at young, fashionable, trend-conscious users. It uses an aviation-grade forged aluminum process, offering a stylish and eye-catching appearance, along with an ergonomic design and a smooth, comfortable hand feel. Combined with a highly responsive instant-draw chip, it delivers fuller and smoother vapor. Notably, it also adopts a unique diamond-flow cloud indicator light and a bottom light, making the whole device look even cooler and more expressive of individuality.
After discussing the device body, the real core is of course the technology and design of the pods. First of all, CAMX Bingwu pods use MESH honeycomb technology together with a unique patented electrode airflow design. The advantage of this technology is that it keeps every puff consistently full-bodied without flavor distortion. The pods also feature a semi-transparent appearance that gives them a more premium look. In fact, the domestic market has some prejudice against cotton-coil products, with many people assuming that cotton-coil products are low-end. However, thanks to their excellent flavor reproduction, cotton-coil products have long held a dominant position in overseas markets. In the author’s view, as the domestic vaping market gradually matures, existing users may actually prefer the unique taste experience of cotton-coil products. The CAMX Bingwu team remains committed to its original mission of making good products and insists on creating the best cotton-coil products in terms of user experience. It will not continuously switch to inferior cotton-coil materials simply to cut costs, which is a common problem among some domestic brands selling cotton-coil products. In our view, low prices and low costs mean little if product quality is sacrificed.
Since its establishment, CAMX Bingwu has participated in vaping industry events in Taiyuan, Changsha, and Nanning. At the exhibition venues, the brand attracted huge crowds, with many attendees drawn to its cool product design and rich, full flavor reproduction. These three events further strengthened our product positioning. The brand’s slogan is “The vapor of inspiration, flavored for what you imagine.” Bingwu hopes to create products that better suit Chinese consumers’ tastes through a rich and complete flavor design system, so that every puff brings a unique flavor memory that lingers in your sensory impression for a long time. Bingwu is the vapor of inspiration.
Bingwu founder Zhang Zhijing experienced the era of large-cloud vaping, ran an online Tmall store, operated a specialty vaping shop, and served as a regional provincial distributor for RELX and YOOZ. He was respectively RELX’s sixth distributor and YOOZ’s first distributor. With sharp insight, he captured the opportunities of the era and demonstrated through personal experience that choice can matter more than effort. Unlike the disputes often seen between other distributors and brand owners, he maintained a good cooperative relationship with the brands during his early years as a distributor and remains very grateful to them. Throughout that process, the founder comprehensively improved his overall capabilities, which he regards as the most valuable asset.
Finally, CAMX Bingwu is not currently pursuing a dedicated brand store model, and instead looks forward to working with owners of multi-brand retail stores across the market. We will help store owners sell more and earn more through more cost-effective products and better service. In multi-brand stores, product strength is king, and we firmly believe that our high-quality, reasonably priced products can win over both consumers and store owners.
