On November 15, Philip Morris International, the world's largest tobacco company, held a press conference in Tokyo, Japan, and announced the launch of its latest products IQOS 3.0 and IQOS 3.0 Multi.

IQOS is about to launch two new products——

IQOS3.0 & IQOS3.0 MULTI

IQOS3.0 and 3.0 MULTI

On October 23, in a hotel in Japan,#p#paginated title #e#

Tobacco giant Murphy International

Published new IQOS products that span the times~

IQOS 3.0 and IQOS 3.0 MULTI

Both products were released simultaneously,

What's the difference?# p#pagination title #e#

It is understood that this time Murphy International is full of sincerity

Judging from the shortcomings of the previous generation of IQOS,

Improve and innovate,

And learn from other cigarettes, based on the needs of smokers,

Launched two landmark new products,

IQOS 3.0 is an improvement from the 3rd generation machine 2.4plus #p#pagination title #e#

IQOS 3.0 MULTI is specially designed from Korean all-in-one machine lil

A machine that can draw continuously

Japan's world-leading exclusive release, this time the new fourth-generation 3.0 series.

IQOS 3.0 is a continuation of the traditional predecessor IQOS 2.4PLUS #p#Pagination Title #e#

And improved the put and take mode

IQOS 3.0 MULTI is very small,

And the first fully integrated machine!

This is the same as South Korean lil with #p#pagination title #e#

Overall, OS, as an industry leader,

Nature has attracted much attention,

IQOS is like the iPhone of the mobile phone industry (Jobs era),

The product has texture in workmanship and completely leads the entire industry in functions.

After the entire press conference, the editor felt that #p#paginated title #e#

Very apple store atmosphere.

IQOS3.0

There has always been a big problem with the original series of products.

That is, the buckle of the cover breaks very easily,

There is also a big gap #p#pagination title #e#

People often complain that

The workmanship of IQOS is the same as that of a copycat.

The appearance has been greatly changed, and the ejection bin has been pressed on the side to make the overall more rounded. The width is reduced and it is easy to carry.

The new OS 0 features a unique design that

That is, the magnet presses the stick,#p#pagination title #e#

Removed previous generation snap design

Therefore, it will not cause the charging box to easily break the cover.

Just press gently on the lower half and

The lid on the upper half will automatically open.

You can take out the cylindrical heating rod.# p#pagination title #e#

Because it is attracted by magnets, so

so that when the heat stick is taken out head down,

Don't worry about slipping off due to gravity.

These exterior designs are just one aspect.

In addition, in terms of functions, what are the highlights of IQOS 3.0?

It is understood that the charging time of the IQOS 3.0 heating rod is changed from the original 4 minutes #p#paginated title #e#

Shorten it to about 3 minutes and 30 seconds.

The heating time of the heating sheet has been increased from 180s to 200s

Heating more evenly and fully, and the taste is better.

This is the same technology as IQOS Ferrari.# p#pagination title #e#

In 2016, IQOS was first launched in Japan, causing long queues. Stores have been out of stock many times and even have to queue up at 5 a.m. to buy. Last year, IQOS was launched in South Korea, which became even more popular and the scene was crowded.

There is a long line in front of the IQOS store

This time, IQOS 3.0 is no exception. Since its launch of the new product conference in Tokyo, Japan, it has attracted widespread attention from the media and smokers. The American media held a dialogue with IQOS representatives at the press conference. According to the American Business News Service, there is strong scientific support behind every development at Philip Morris International. Its scientific assessment is based on long-term practice in the pharmaceutical industry and is consistent with guidance documents from the U.S. Food and Drug Administration (FDA). On the Internet, a large number of users discussed the IQOS 3.0 series of products, and many users expressed their expectation that IQOS 3.0 will be available in their own countries as soon as possible. Some foreign smokers say that although Philip Morris International has a large number of loyal users, it has not stalled and continues to innovate IQOS and continues to surprise consumers.# p#pagination title #e#

The new IQOS 3.0 and the new HEETS will be available to Japanese and Korean consumers in a few weeks and will be available in Europe in mid-December. I wonder if there will be another situation where a cigarette will be difficult to find?

Philip Morris International: Building a smoke-free future

The product is currently sold under the IQOS brand in 43 markets in major cities or across the country. For more information, please refer to our customer service and IQOS manufacturer's public number.# p#pagination title #e#