Jirui e-cigarettes score first win in Southwest China, signs framework agreement with Shujie Trading

On November 24, Jirui Technology signed a "OCT Channel Framework Cooperation Agreement" with Chongqing Shujie Trading Co., Ltd., officially entering the offline market in Chongqing. This marks a successful first step for Jirui's electronic cigarettes in the Southwest market.

After thorough communication, Jirui Technology and Shujie Trading agreed to strategic cooperation based on mutual understanding of each other's strategies and strengths, aiming for a win-win goal through complementary advantages.

As a large OTC medical device supplier in Chongqing, Shujie Trading's sales team has rich channel operation experience. General Manager Mr. Zhang was previously a regional manager at a well-known pharmaceutical company, possessing deep knowledge and practical experience in pharmaceutical channels.

Regarding the signing of the OCT framework cooperation agreement with Jirui Technology, Mr. Zhang stated: "Jirui Technology is a benchmark enterprise for new health electronic cigarettes in China, with strong R&D, innovation, and production capabilities. The product quality is stable and the concept is healthy, backed by the Hong Kong-listed Borton Group. We are very confident in collaborating with them."

Mr. Zhang also emphasized that Shujie Trading hopes to introduce Jirui Technology's high-quality, trendy, and health-oriented electronic cigarette products to bring new business growth points to the originally sluggish retail industry.

"As an upstream supplier in the OTC channel, Shujie Trading has an efficient and excellent team with strong execution at the terminal, and is willing to treat electronic cigarettes as a mainstream project. This is exactly the kind of partner we need," said Mr. Feng, the national head of Jirui's offline channel department. "Jirui Technology will work hand in hand with them to build a happy and healthy team in Chongqing, serving the friendly people of Chongqing."