How Is VAZO, the Zippo E-cigarette Brand?

Zippo has launched its own e-cigarette brand, VAZO. Many people are familiar with the brand "Zippo," which is the world's most famous lighter manufacturer. Its meticulous attention to product quality has created a legend in the lighter manufacturing industry. The latest news is that "VAZO, an e-cigarette brand derived from the 34th category representative project of Taobao, will officially debut in April," which has sparked discussions among industry professionals about whether VAZO will impact the market.

Deep-rooted Values

The history of Zippo dates back to 1932 when the brand's founder, Mr. Bresnahan, began his lighter manufacturing career in a factory in a small town in the American highlands, rich in forests and rivers.

Mr. Bresnahan had extremely strict requirements for the quality of lighters. Even shortly after Zippo was established, he offered a lifetime warranty on the lighters produced by the company.

"If it doesn't work, we will repair it for free," was his promise to customers.

This meticulous attention to product quality has made Zippo a legend in the lighter manufacturing industry. For consumers, Zippo has transcended the attribute of a "lighter" and has become more of a "collectible that carries the memories of the times."

Continuing the Brand Spirit

Zippo has brought this philosophy into the e-cigarette industry and established its e-cigarette brand, VAZO.

VAZO, authorized by Zippo (China) Co., Ltd. for use in China, inherits the spirit of Zippo, embedding the classic, durable, and trustworthy brand philosophy into its products, redefining e-cigarette products with the characteristics of Zippo lighters.

Project manager Mr. Smith pointed out:
"Zippo has been planning to enter the Chinese e-cigarette market for five years, and this year is finally ready to officially launch."

Professor Bamil from the Zippo Biological Research Laboratory also revealed:

"Compared to all cigarette and new tobacco products on the market, e-cigarettes with e-liquids are relatively safer. Most brands now use nicotine salts instead of traditional nicotine, which is a more advanced product that can be completely eliminated from the body within a few hours.

"Zippo has also obtained the most comprehensive testing reports in the world proving that e-cigarettes are less harmful than cigarettes, which is why we are ready to enter the market."

In addition to strictly controlling the basic requirements for e-liquid, flavors, and appearance, VAZO has also made more innovative changes to e-cigarettes, labeling them as "fashionable," "collectible," and "commemorative," hoping to meet the diverse consumption needs of consumers on a larger scale while providing products that have value, showcase individuality, and meet usage needs for e-cigarette enthusiasts.

On the other hand, due to Zippo's already high global recognition, the issue of being imitated by numerous factories has become one of the primary concerns.

To protect consumer rights and avoid the "copying" and "forgery" chaos caused by premature product exposure, VAZO has decided to officially meet users only in April 2019, keeping all information confidential until then.

In summary, "The emergence of VAZO e-cigarettes undoubtedly adds a strong player to this year's e-cigarette market battle." Whether from the brand's history or Zippo's success in the market, everyone is looking forward to VAZO's products, hoping that this epoch-making brand derived from Zippo can bring completely different qualitative classic devices to the industry when it officially debuts in April.