RELX Holds 44% of China's Vaping Market, More Than the Next Nine Combined

On August 19, data from Euromonitor International revealed that the e-cigarette manufacturer RELX currently holds a 44% market share in China, far exceeding the combined total of the second to tenth ranked companies. RELX co-founder Jiang Long disclosed that the company's funding is also significantly ahead, being ten times that of the total funding of the second to tenth ranked companies.
 
Data from Euromonitor International indicates that the annual compound growth rate of the closed e-cigarette market in China has reached 65%, making it one of the most prominent growth categories in the consumer goods industry in recent years.

2018 is considered the year of the e-cigarette explosion in China. That year, RELX targeted the market and achieved a valuation of $800 million.

At the RELX 2019 new product launch and partner meeting on August 18, in addition to announcing the above data, RELX also launched three new products—RELX ME APP, the RELX Smart Pod, and a "face recognition" automatic vending machine, aiming to create a new consumption ecosystem of "mobile internet + smart hardware + new retail." (End)