JUUL Enters the Asian Vaping Market
According to reports from The Korea Herald, the American e-cigarette manufacturer Juul Labs has recently announced that its new e-cigarette product—Juul, has entered the Asian market.<\/span><\/p>
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This product first enters the South Korean tobacco market. Analysts in South Korea believe that the entry of this e-cigarette product may change the landscape of the domestic market for new tobacco products, which is currently dominated by heated tobacco products.<\/span>
Regarding its entry into the Asian market, Juul's executives James Mosees and Adam Bowen stated in an interview with reporters that the goal and mission of Juul's products is to provide better choices for the 9 million adult smokers in South Korea.<\/span><\/p>
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The e-cigarettes launched by the company in the South Korean market include its accompanying devices and chargers, with a retail price of 39,000 won (approximately 29.37 euros per set).
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The largest local tobacco company in South Korea has also launched the LIL VPAOR vaping device to compete with JUUL.<\/span><\/p>



