Oil Leaks Are a Key Source of Consumer Dissatisfaction on Vape E-commerce Platforms

After conducting a survey on products, what often comes back is a satisfaction report. On July 29, however, Yanzhongce released a product dissatisfaction report. The report aims to objectively reflect the current issues within the electronic cigarette industry, which is considered meaningful and valuable, and is expected to promote product quality improvement among major electronic cigarette brands and the industry as a whole.

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Publishing this report is not about attacking or favoring anyone; it is simply a hope to draw attention from major brands and electronic cigarette companies to consumer experience and product quality. We hope that through everyone's efforts, the electronic cigarette industry continues to grow and thrive!
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Key findings from this report:<\/span>
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1. Oil leakage is the most frequently mentioned factor in dissatisfaction ratings, with "prestigious brands" performing below average.
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2. Flavor is the second most mentioned factor in dissatisfaction ratings.
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3. Product functionality quality is the least mentioned factor in consumer dissatisfaction ratings, with an average score of 8.60% across 15 brands.
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From this, it can be inferred that the current electronic cigarette market is more driven by category dividends and marketing, and the quality of the products themselves has not yet reflected in market share, akin to the "knockoff" era of the mobile phone industry.<\/p>