How to Identify Different HEETS Versions
Outside Japan and parts of Europe, Marlboro heated tobacco sticks are often sold as HEETS. This guide explains how to identify different HEETS pack versions from various markets.
Apart from Japan, Marlboro is used in one European country; in most other countries the product is called HEETS. Russia, for example, was previously branded as Parliament, but it was later changed to HEETS. If it is launched in Hong Kong, it will also be called HEETS. So now many countries have HEETS tobacco sticks. How can you tell the different versions of these tobacco sticks apart?

There are also versions from some other countries, but they are less common, so they will not be introduced one by one here.

There are also versions from some other countries, but they are less common, so they will not be introduced one by one here.



