Smoore FEELM Showcases New Products with a Nod to German Beer Culture

  At this exhibition, Smoore’s booth displayed five large barrels filled with German beer, allowing visitors to enjoy authentic German beer while touring the show.

【Reported by Lianggezhishang from Dortmund】On September 14, the three-day InterTabac trade fair opened as scheduled at the Dortmund Exhibition Centre in Germany. At the event, FEELM, the technology brand under Smoore, made its first joint appearance with local German customers. Staff at the Smoore booth told Lianggezhishang that the company will further strengthen its presence at regional exhibitions in the future, working together with customers and exhibiting jointly.

 Smoore booth | Image source: Lianggezhishang

At this exhibition, Smoore introduced five major flavor series, covering a total of 32 flavors. These five series included tea-inspired flavors, zero-nicotine options, single flavors, blended flavors, and classic flavors (tobacco flavor).

Interestingly, Smoore’s booth also featured five large barrels filled with German beer, and visitors could sample the beer while exploring the exhibition.

On-site staff explained to Lianggezhishang that German beer enjoys a worldwide reputation, and its raw materials, temperature control, flavor management, and other aspects all reflect Germany’s spirit of craftsmanship. Similarly, the products Smoore showcased at this exhibition—especially its ceramic coil products—are subject to extremely strict technical requirements in areas such as taste and temperature control, which is very much in line with the brewing standards pursued in German beer production.

 Five large barrels filled with German beer were displayed at the Smoore booth | Image source: Lianggezhishang