MEMSensing: E-cigarette-Related Components Are in a Steady Growth Phase

According to an investor relations activity record released by MEMSensing on July 5, the company received research visits from four institutions on June 28, 2023. The discussion included developments related to MEMS applications in e-cigarettes. The original content is as follows:
Q: Are there any new outlooks for MEMS in consumer applications in the second half of 2023?
A: At present, in addition to the steady growth of acoustic products, pressure products have also become quite mature in wearable applications, with stable shipment volumes. In addition, e-cigarette-related components are also in a phase of steady growth.
Q: What other highlights does the company expect in 2023?
A: This year, the company aims to bring its product lines to a world-class level, and cooperation with major clients will accelerate the sharing of information related to some product pre-development. In terms of products, water depth pressure gauges and altimeters for wearables are expected to generate considerable profits. In addition, the company also has a presence in the e-cigarette segment, where the overall market outlook is promising. After the pilot production line is put into operation, shipment volumes of acceleration-related products will continue to ramp up, and capacity in this area will improve.
Q: Has there been progress in the e-cigarette segment in the second half of the year?
A: E-cigarettes are one of the company’s key growth areas in 2023. Similar to silicon microphones several years ago, e-cigarettes present a strong opportunity driven by upgraded demand. From development to formal market launch, the products went through a relatively long validation period and are now quite mature, with shipments currently in a steady ramp-up phase.
Q: What are the substitution advantages of the company’s e-cigarette solution?
A: The company’s alternative solution offers many advantages, including strong consistency, oil resistance, and miniaturization, giving it broad market potential.