vvild Xioye E-cigarette Invites Edison Chen as Special Creative Officer and Launches the Xioye E-
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In late August 2019, vvild invited Edison Chen to serve as Special Creative Officer and jointly launched the vvild V1/V1 Plus atomizing vaping device, along with a brand-new TV commercial starring Chen. This collaboration represented a major collision of brand strength and creative influence, injecting a new trend into the vaping industry.
The founder of vvild atomizing vaping devices is Peng Jinzhou. He previously served as Vice President of Huawei Honor, CEO of FIIL Headset, and President of Hammer Technology. A leader in China’s consumer electronics industry, he chose vaping devices as a new entrepreneurial direction by leveraging advanced mobile technology product experience. He founded Ono Technology with one of the strongest teams in the industry and worked with Mr. Luo Yonghao and his award-winning Smartisan Design Studio to create refreshing new atomizing vaping products.
vvild atomizing vaping devices are presented as products intended to change smokers’ lifestyles, promote greater health awareness, and deliver excellent craftsmanship with a user-friendly design. That vision led to the launch of the vvild V1/V1 Plus.

In the TVC released by both parties, Edison Chen says he has traveled many roads, including detours. He has met many people, including some bad ones; he has gone through many experiences, including frightening ones. But he is still happy, because he is still himself. This authentic and truthful attitude toward life aligns with the tone of the Ono brand. The brand message is: “Don’t be too wild—vvild will be just right.” You need attitude, but also balance; you need a wild side, but also restraint. This is not only an interpretation of vvild atomizing vaping devices, but also a life philosophy centered on balance.
According to reports, vvild invited Edison Chen to serve as Special Creative Officer, pairing an outstanding new product with an uncompromising trendsetting artist. This cross-industry collaboration creates limitless possibilities. With both sides joining forces, a creative TV campaign starring Chen was launched. His distinctive fashion icon image, combined with a new vaping concept, is bound to establish a fresh trend-driven brand image in the public mind.
This time, vvild V1 launched 4 new product variants in a total of 11 colors to meet different consumer needs. Notably, the vvild V1 Plus body adopts Smartisan Technology’s classic design language and is carefully polished through a secondary anodizing process, offering an exceptional hand feel and a strong sense of design. A dust cap has been added to match the body and help ensure cleanliness. (The cap is a unique feature of the vvild V1 Plus version.) At the same time, the brand has incorporated splash-resistant design into the product. The ergonomic flat body and flat mouthpiece design make use more elegant. Five layers of technical protection help prevent e-liquid leakage. These numerous details represent a new upgrade for vvild, created solely to provide users with a more intimate and better overall experience.
According to research data from market analysis organizations, the global vaping market is worth US$12 billion. In China specifically, if vaping penetration reaches 1%, the market size would reach RMB 10 billion. Many industry insiders point out that China’s vaping market is still in its early stages, which means there is at least RMB 100 billion in room for growth. We have reason to believe that, with the clever support of Mr. Peng Jinzhou and his team in industrial design and strict quality control, combined with Special Creative Officer Edison Chen’s unique sensibility and broad social appeal, vvild will become a key pillar in China’s vaping sector and bring an unprecedented new wave to the market.
Edison Chen, male, was born on October 7, 1980, in Vancouver, Canada. He is a singer, actor, and the CEO of Clot Media Division, and is also the founder of CLOT. He rose to prominence in music in 2000 and released many albums. In 2002, he appeared as the young Lau Kin-ming in the film Infernal Affairs. In 2003, he won the Pop Singer Award at the Music Pioneer Awards. In 2005, he appeared in the film Initial D. In 2007, he released the Mandarin album Let Me Reintroduce Myself. On October 7, 2010, Edison Chen released the single MR. SANDMAN, officially announcing his comeback. On April 21, 2011, he released the album CONFUSION. The album Super Brothers, created with MC HotDog, was released on September 24, 2013. In 2015, the VICE documentary Directly Accessible was filmed. #p#Page Title#e#
The vvild atomizing vaping devices produced by Shenzhen Ono Technology Co., Ltd. are described as delivering satisfaction comparable to traditional cigarettes, with a powerful draw and a refined, nuanced flavor. They are even easier than “foolproof” to operate, while maintaining first-class product quality and a fully optimized user experience. Multiple flavors meet the needs of different user groups, and strict inspection standards help ensure safety.
Shenzhen Ono Technology Co., Ltd. has one of the strongest founding teams in the vaping industry. Its products are designed by the award-winning industrial design team Smartisan Design Studio. With first-class hardware R&D and manufacturing capabilities, the company directly addresses industry pain points. Its strong mass-production capabilities allow products to quickly gain market traction. As a socially responsible technology company, it is committed to using more advanced technology to provide smokers with products that offer reduced harm and a better experience, ultimately bringing change to their lives.



