Is RELX a Well-Known Vaping Brand?

The biggest social circle in the workplace is the smokers’ circle. New colleagues who didn’t know each other before can become instant buddies after sharing a cigarette. Sometimes stepping out for a smoke can even be a chance to flirt with a few girls from the same building—hard not to enjoy that.

If you’re a longtime smoker, then needless to say, you already know very well how harmful smoking is to your health. If you’re married and have a family and children, then you also know the harm secondhand smoke can do to your loved ones. At work, you’ve probably experienced female colleagues showing their dislike when you smoke, and at home you may have been confined to smoking on the balcony with the window open, or shut away in the bathroom, or in the kitchen with the exhaust fan running.

Is it that we don’t want to quit smoking? No. Is it that we don’t fully understand the dangers? Also no. According to scientific research and analysis, most people smoke to obtain the nicotine in cigarettes, and pure nicotine itself carries almost no health risk. The real harm comes from the cigarette itself, including carbon monoxide, tar, and other harmful substances.

Modern smoking-cessation pioneer Michael Russell advocated the development and promotion of safer nicotine products to replace cigarettes, thereby reducing most of the harm caused by non-nicotine toxins inhaled through tobacco combustion. Because e-cigarettes are similar to smoking both physiologically (providing nicotine) and in physical habit (imitating smoking actions, vapor, and so on), smokers are more willing to choose a healthier way to obtain nicotine while still satisfying both their physical needs and habitual behaviors. This greatly increases the success rate of smokers voluntarily switching away from cigarettes. The invention of e-cigarettes has made it possible to eliminate cigarettes, this global epidemic, and has epoch-making significance for public health.

Now, RELX pod-based vaping devices bring us a healthier and more environmentally friendly experience, helping you stay away from tar and carbon monoxide and regain a healthier lifestyle. Let’s take a look at what makes RELX pod-based vaping devices so good.

Second-generation nicotine salt

A nicotine strength of 4.96% is enough to relieve cravings. The use of “second-generation nicotine salt” not only ensures that smokers switching away from cigarettes get a reasonable nicotine dose, but also uses organic salts to neutralize nicotine alkali into a near-neutral substance, avoiding the irritation and burden caused when nicotine directly enters the body. It does not produce harmful substances such as tar or carbon monoxide, removing the harmful elements and offering a naturally healthier option.

Magnetic technology

It uses an embedded magnetic design for plug-and-play convenience. The pod inserts quickly and easily with no extra steps, and the pod and device fit together naturally as one. The magnetic force reaches as high as 6N, enough to support a load of 0.6 kg—equivalent to 30 pods, 8 eggs, or 3 apples.

Honeycomb ceramic atomizer

Many e-cigarettes use “cotton” as the heating medium to reduce costs, but cotton is unstable, may have an off-flavor, and is not ideal from a health perspective—things we should definitely avoid. This time, RELX uses a “honeycomb ceramic atomizer.” Compared with “cotton” as a medium, “ceramic” is non-toxic and more stable, and the honeycomb structure allows every drop of e-liquid to be fully heated. A constant 6W power output provides stable heating. With a honeycomb diameter of only 0.001 mm, every drop of e-liquid is thoroughly broken down, heated, and delivered. Only fully atomized e-liquid can achieve the best flavor.

Dual-layer isolation sealing technology

Leaking e-liquid not only ruins the flavor, but also causes major inconvenience. Suddenly getting a bitter taste in your mouth or finding your pocket full of e-liquid is awful. The pod design uses the atomizer to separate the e-liquid chamber from the atomizer core, so no matter how you move it around, the e-liquid will no longer leak out.

After researching and comparing many e-cigarettes on the market, we adopted a capacitive sensor instead of a traditional switch, so there are no buttons on the body at all. Does that mean you have to inhale hard and use a lot of effort? Not at all. The capacitive sensor we use can detect even the sound of breathing during sleep, sensing pressure changes as small as 0.00001 standard atmospheres (that is, 1 Pa). A light puff is enough to activate the sensor.

RELX e-cigarettes solve the problem of traditional e-cigarettes that need charging after just a couple of puffs, interrupting use and failing to relieve cravings or refresh the mind. With a 350mAh lithium polymer battery, innovative film heating technology, and a microUSB charging port, they offer convenient charging, lower power consumption, and longer battery life.

E-cigarettes promote a “healthier smoking” approach, yet even at this stage of industry development, the penetration rate of e-cigarettes among smokers in China remains far lower than in Europe and the United States.

On the one hand, early e-cigarettes did not do a good enough job of replicating the experience of traditional cigarettes, so even if smokers were willing to try them, it was hard for them to stick with it. To a large extent, this is because smokers approached e-cigarettes as cigarette substitutes. On the other hand, smokers understand “smoking is harmful to health” even more deeply than non-smokers do, yet for most smokers, the harm caused by tar in paper cigarettes has not seemed serious enough to force them to quit.

So quitting smoking is not necessarily the most persuasive selling point for users. In the course of speaking with manufacturers, I found that RELX focuses its promotion on the concept of “cigarette replacement,” because for smokers, smoking is genuinely a pleasurable thing, and RELX does not try to turn smoking into something frightening. Instead, it considers how to make the act of inhaling easier and more enjoyable! #p#Page Break Title#e#

Remove the bad parts, keep the good parts, and create a cigarette replacement product that users can accept more easily. First establish a good reputation for the product, while carrying out comprehensive multi-platform promotion and actively interacting with user communities. Through ongoing communication with users, issues can be addressed promptly.

Looking at the entire vaping market, the level of domestic players is already quite high. Vapor production is getting bigger, tricks are getting cooler, but people who don’t vape still don’t vape. When longtime users get tired of it and want to leave the scene, how should the vaping industry continue? That is a question manufacturers, sellers, and consumers all need to think about together.

RELX has not only created a better cigarette replacement product, but has also committed itself to all-around market promotion and improved user service and follow-up. In RELX, I see the answer we’ve been looking for. Although reviews aren’t supposed to be too soft, I’m going to make an exception this time. If you want to help friends and family stay away from cigarettes, buy them RELX! If you have a friend who wants to experience the appeal of vaping devices, buy them RELX!