XIWU launches the new flagship HERO series for an upgraded nicotine experience

XIWU held the "XIWU HERO Born Extraordinary" global online product launch conference

Five major innovations and upgrades, the XIWU HERO fully interprets "Born Extraordinary"

? At the conference, Thomas Yao, co-founder of XIWU, introduced the XIWU HERO to global users. As a new generation flagship product, the XIWU HERO has undergone innovations and upgrades in five aspects: e-liquid technology, appearance design, inhalation mode, user experience, and design details, aiming to create an extraordinary user experience.

? The XIWU HERO series e-liquids all use XIWU's self-developed Nicotine X technology, which can reduce nicotine content to 1.7% while providing a better taste. Compared to earlier products, the XIWU HERO is the first to feature a custom POWER ceramic core, which activates a clearer throat hit through pure, natural vapor, layered aromas, and stable, lasting flavor reproduction, allowing users to enjoy the extraordinary experience of Nicotine X in delicate vapor.

Thomas Yao launched the new flagship product XIWU HERO

? In terms of appearance design and inhalation mode, the XIWU HERO has also made creative attempts. Its device design is inspired by minimalist elements such as light and shadow, planes and lines, selecting six colors with a cyberpunk romantic aesthetic: interstellar deep blue, titanium light gray, forest light green, aurora glass, sunset gold powder, and extreme night cold black, showcasing a unique futuristic technological aesthetic. In addition to a "custom" appearance, users can also "customize" the way they use the XIWU HERO: after continuous inhalation for 4 seconds, it enters "Hero Mode," instantly increasing vapor production for a more personalized experience.

The XIWU HERO adopts a futuristic aesthetic design, showcasing cyberpunk romanticism

? Based on long-term user research, the XIWU HERO has also upgraded multiple user experiences and design details: triple silicone, four-layer bone structure, and all-direction sealing ring create eightfold protection, effectively solving pod leakage and condensation issues, achieving "bare pod no leakage" in multiple negative pressure and high-low temperature cycling tests; the chocolate mouthpiece adopts a flat design for better lip fit; pod capacity and battery capacity have been upgraded to 1.9ml and 400mAh, respectively, meeting all-day enjoyment needs; the magnetic + buckle dual design enhances airtightness, creating an ultra-quiet inhalation experience.

Thomas Yao shared the brand's original intention

Dual-platform nicotine technology makes its debut

? At the launch, Chief Scientist Dr. Xing Chenyue revealed XIWU's direction and progress in developing new nicotine technologies. Currently, XIWU implements a multi-path parallel platform research strategy, deeply exploring and breaking through both the X research platform based on nicotine salt theory innovation and the Y research platform focused on breakthroughs in non-nicotine salt technology.

? As the core technology of the X research platform, Nicotine X has now been fully applied in XIWU's pod products. At this launch, the latest research achievement of the X platform, the X-presso 2.55 ultra-satisfying series, debuted alongside the XIWU HERO: this series is developed for high-satisfaction users, containing only 2.55% nicotine and 1.2% organic acid, but can achieve a satisfaction effect comparable to 5% nicotine within 1-3 puffs. Currently, the three flavors of the XIWU HERO have already adopted this technology.

? Currently, XIWU has over 300 exclusive stores and 10,000 retail terminals in more than 200 cities across mainland China, having entered well-known large shopping malls and chain supermarkets such as Wanda, Vanke, China Resources Mixc, Intime, and Joy City. Additionally, XIWU has expanded sales into international markets such as the UK, USA, Canada, Philippines, and Malaysia. In the UK, XIWU has entered 36 large shopping malls and 300 electronic cigarette retail stores, including the famous high-end department store Selfridges, and has also entered public hospitals in the UK, becoming one of the first electronic cigarette products available for purchase with health insurance in the UK.

? According to relevant personnel, the XIWU HERO will first be sold in mainland China and then gradually enter overseas markets. "XIWU is a brand based on technology, and in the future, we will continue to aim for 'extraordinary' by focusing on technological iteration and product development, reducing curiosity about electronic cigarettes among young people, and creating more possibilities for the lives of mature smokers."