Lanpei Suixiang Device Blind Box Kit Coming Soon, Another Strong Entry-Level Contender

The three-day 2021 IECIE International Electronic Cigarette Exhibition has successfully concluded, with many electronic cigarette brands showcasing new products, including Lanpei. The Lanpei Enjoy Pod Blind Box Kit targets the entry-level market with high cost performance.

Fanpin Technology Co., Ltd. launched its first product, the Lanpei YK1 (classic version), in May, followed by the Lanpei YK6 in August, and then introduced the Lanpei Enjoy Blind Box Kit at the IECIE International Electronic Cigarette Exhibition in December. The speed of releasing a new product approximately every three months is quite rare in the domestic electronic cigarette market, but each of these three products has a distinct market positioning.

The Lanpei YK1, as the first product in China with a detachable pod, quickly ignited the market upon its launch due to its affordable price and outstanding flavors, leading the trend of "detachable pods." The subsequent Lanpei YK6 improved upon the YK1, emphasizing "dual flavors, double happiness," and its strategy of 49 yuan for three pods attracted many price-sensitive customers.

So, what surprises does the Lanpei Enjoy Kit bring us at this IECIE electronic cigarette international exhibition?

From the information we currently have, the Lanpei Enjoy Blind Box Kit comes in four colors: black, white, orange, and yellow, with each color featuring different craftsmanship and patterns. The Lanpei Enjoy Kit currently offers ten flavors of pods, including: Coconut Latte, Lemon Tea, Forward March, Nordic Summer, Melon Squad, Mountain Dew, Cherry Blossom Path, Floral Longjing, and more.

This time, the pods paired with the Lanpei Enjoy Kit are not oil-separating but rather the more mainstream closed pods in the domestic market. This is likely to meet the needs of different users and regulatory requirements.

Basic parameters of the Lanpei Enjoy Kit:
Battery capacity: 280mAh
Charging time: about 50 minutes
Charging interface: Type-C

The Lanpei Enjoy Kit includes one vaping device and one pod. The material of the Lanpei Enjoy device is plastic, but due to the excellent craftsmanship used, it does not appear cheap; for example, the white version we received looks like leather.

We will continue to monitor the pricing and other information regarding the Lanpei Enjoy Kit and will provide updates. We will also release a review of the Lanpei Enjoy Blind Box Kit soon, so stay tuned.