What Happens When Moutai Meets Vaping
Electronic cigarettes have been around for a decade, and change and innovation have always been their main themes. It is reported that Jire Technology has found a new application for e-cigarette technology—incorporating Moutai liquor into e-cigarettes.
When drinking with a close friend, a thousand cups are not enough, and Moutai liquor tastes even better. Incorporating Moutai liquor into e-cigarettes combines Chinese liquor culture, the latest concepts, efficient design, and advanced technology, representing a perfect blend of luxury and high-tech. As a symbol of high-end taste, the combination of supreme Moutai liquor and e-cigarettes truly brings high-end technology to the mass market, satisfying the personalized needs of different users, overturning their perceptions of e-cigarettes, and providing better solutions for innovation in the e-cigarette industry.
As a company that views innovation as its lifeblood, Jire has maintained its leading position in the industry thanks to its continuous technological innovations. Jire has always adhered to user demand-oriented product innovation, and the new technology of incorporating Moutai liquor into e-cigarettes aims to provide users with a brand new e-cigarette experience while emphasizing novelty and practicality.
Moreover, Moutai liquor is one of the few products in China's liquor industry that has passed green food certification, aligning with the consumption trends and requirements of "green, environmentally friendly, healthy, and natural," which coincides with Jire's advocated future development direction of "sustainable, energy-saving, environmentally friendly, and high-tech."
As the world's largest e-cigarette manufacturer and solution provider, KIMREE Jire owns three standardized e-cigarette factories. In 2014, Jire Technology became the only e-cigarette company in the industry to apply for listing in the United States. By the end of the year, the company had applied for over 2,000 domestic and international patents, ranking among the top ten companies in China for international patent applications in 2014, alongside well-known enterprises like Huawei and ZTE, becoming the only e-cigarette company to make it into the top ten for international patent applications.



