With 79 Patents, Jirui Elevates E-Cigarettes to “Luxury” Status

Perfume showcases a woman's charm, while electronic cigarettes create a classic for men. If scent can identify a woman, then electronic cigarettes can define a man. After years of traditional cigarettes dominating the Chinese tobacco market, recent smoking bans have pushed this once-thriving market into a precarious situation. The emergence of electronic cigarettes can be seen as a way to rescue this market. Many tobacco companies are beginning to transition to electronic cigarettes, but what exactly are electronic cigarettes? How large is the market for them?

It is reported that electronic cigarettes were invented in 2004 by a Chinese medicine practitioner. They utilize the principle of atomization, allowing people to smoke. In addition, they have a similar appearance to traditional cigarettes and a taste that closely resembles them, often offering a wider variety of flavors. Electronic cigarettes do not contain tar, suspended particles, or other harmful components found in traditional cigarettes. Surveys show that five years ago, sales of electronic cigarettes in the U.S. were nearly zero, but by 2013, they had surged to $1 billion. Foreign tobacco research organization Big Tobacco estimates that U.S. electronic cigarette sales will surpass traditional cigarettes by 2047.

In the U.S., can the myth of electronic cigarettes be replicated in China? Currently, the domestic electronic cigarette market is thriving. With the smoking ban in Shenzhen this year, tobacco merchants are flocking to electronic cigarettes. Jirui, as a returning overseas talent, is expanding in the domestic market. It is reported that Jirui Technology Co., Ltd. possesses advanced foreign technology, and its meticulously designed electronic cigarette atomization devices and structural solutions have received over 2,000 domestic and international patents (including 79 for Ekmizer). With three major factories covering approximately 120,000 square meters, they have gathered 548 industry experts and elites, collaborating with professional tobacco research institutions like Hunan Agricultural University. They have successfully operated 46 experimental projects and created 24 projects, adhering to the TQM quality management system from SQA material inspection to final OQC shipment verification, strictly following pharmaceutical-grade quality management standards to ensure product quality. Transportation experiments are conducted with on-site operational return tests to ensure quality.

It is understood that Jirui's products are exquisite, breaking traditional design concepts and innovating in structure, focusing on user safety, and creating safe, convenient, stylish, fun, and multifunctional electronic cigarettes.

Vaporqueen—this is the world's smallest refillable electronic cigarette. The entire device measures 91.02mm in length, with an atomizer diameter of 6.64mm, making it exquisitely compact. The product has a rated working voltage of 3.50V, with a liquid weight of 0.7g, and can provide 110 puffs.

In terms of battery, e-liquid testing, and product sensitivity testing, Jirui leads the industry, providing high-quality, cost-effective products to over twenty global electronic cigarette brands, bringing a healthy smoking experience to more than fifty countries and regions across Europe, North America, and Asia.

With over 10,000 employees dedicated to electronic cigarettes, Jirui's products are referred to as "luxury items" in the electronic cigarette market abroad. They are not only safe to use but also very stylish and intelligent in appearance. Relevant data shows that Jirui's electronic cigarettes sold abroad are nothing short of a myth, with 90 million exquisitely crafted and reliable products showcased monthly from 1,100 international standard production lines.