USA: Attorneys General from 29 States Jointly Call for Stronger E-Cigarette Regulation
Summary: Although the number of traditional smokers in the United States has gradually declined in recent years and e-cigarettes still account for only a small share of the overall tobacco market, e-cigarette sales continue to rise. On the 8th local time,

Although the number of traditional smokers in the U.S. has gradually declined in recent years, e-cigarette sales continue to rise. Recently, foreign media reported that attorneys general from 29 states have jointly called on the FDA to strengthen regulations on e-cigarettes to better prevent more young people from health damage due to nicotine addiction.
Reports indicate that in April of this year, the FDA proposed restrictions on e-cigarettes, including banning sales to individuals under 18 and requiring buyers to present identification. This is the first time U.S. regulatory authorities have established regulations for this increasingly popular industry, which has a market value of $2.5 billion.
According to reports, on the 8th, attorneys general from 29 states sent a joint open letter to the FDA, stating that while they appreciate the authorities' efforts to regulate e-cigarettes, they believe that the regulatory measures are still far from sufficient to protect young people.
The open letter pointed out: "While the rules proposed by the authorities may alleviate some of our concerns, they do not address some of our specific worries, such as banning manufacturers from producing multiple flavors of e-cigarettes, restricting e-cigarette advertising, and their marketing online."
The attorneys general proposed that the authorities implement more regulations, including a complete ban on the sale of flavored e-cigarettes. Currently, there are over 7,000 flavors of e-cigarettes available in the U.S., including cookie dough and whole grain flavors. Public health officials have pointed out that these flavored e-cigarettes are likely to attract more children, ultimately leading to a new generation of smokers.
The FDA banned the sale of traditional cigarettes with various flavors such as clove, chocolate, and vanilla in 2009, allowing only menthol-flavored traditional cigarettes to prevent more young people from developing a smoking habit.
The attorneys general noted in their letter that the authorities should impose strict restrictions on e-cigarette advertising and marketing, similar to those for traditional cigarettes.
New York Attorney General Schneiderman stated: "E-cigarette companies spend millions of dollars each year advertising their products, and these ads, often appearing during prime time on television, glamorize smoking behavior just like the traditional cigarette ads that have been banned in the past. As a result, more and more young people are trying e-cigarettes, ultimately becoming addicted to nicotine and suffering health consequences."
Although the number of traditional smokers in the U.S. has gradually declined in recent years, e-cigarette sales continue to rise.
Recently, some large tobacco companies, including Altria Group, which produces the world's best-selling brand Marlboro, announced that they would begin producing e-cigarettes, which will undoubtedly stimulate the growth of e-cigarettes.
E-cigarette experts have stated that e-cigarettes do not contain harmful substances similar to tar found in traditional cigarettes, causing less harm to the human body; however, some experts point out that there is still limited understanding of e-cigarettes, making it difficult to accurately assess their harm to the human body.



