E-Cigarettes Become the Next Billion-Dollar Market as WIPPO Raises Millions

As a cigarette replacement and harm reduction product, e-cigarettes are“A spark began to ignite in the market. Research data shows that the global tobacco market has reached US$770 billion, while the penetration rate of e-cigarettes in China is less than 1%, which is a market size of approximately 10 billion yuan. If the penetration rate (13%) is reached at the same level as that of overseas countries, there will be at least 100 billion yuan in China's e-cigarette market. E-cigarettes have become the next 100 billion market, attracting the favor of many investors.

Recently,As a new star in the field of e-cigarettes, WIPPO sketches have obtained capital from a certain industrial chain.The first round of tens of millions of financing。Financing funds will continue to be used for product research and development, supporting channels with high-frequency consumption scenarios, and deploying overseas markets such as Southeast Asia.

For the electronic cigarette track,The founder of the WIPPO sketch expressed his unique view: the upgrading and transformation of inherent industries stems from the improvement of efficiency,The emergence and development of electronic atomization products essentially meet the need for improving the efficiency of obtaining related substances, which in turn leads to the reorganization and improvement of the industrial chain.Thanks to the scale and size of the industry itself, electronic atomization products will have large room for development in the future, which is also the industrial upgrading dividend brought by the development of science and technology.
 

Xu Xuan, deputy general manager of ALD and CEO of Aladdin Technology, a strategic partner of WIPPO Optics, said that in order to create e-cigarette products with a better experience,The WIPPO sketch team gathers a group of elites from various industries such as Internet, FMCG, e-cigarette, essence and fragrance. Most of the team members are e-cigarette enthusiasts., has a deep understanding of e-cigarette products, and is very persistent in good products, good quality and good experience, which is consistent with ALD values.

Xu Xuan also said thatBrand operation and digital marketing capabilities are the core competitiveness of the skit teamIt is also the reason for the two sides to carry out strategic cooperation. Both sides will be committed to providing consumers with more standardized and better quality e-cigarette products.

Over the past six months, the sketch team has invested a lot of money and energy to constantly experiment with carving. Will be launched soonnew productWIPPO PRO replacement atomizing cigarette, the first application of silmo 3.0 honeycomb ceramic atomizing core that has strategic cooperation with Zhuolineng Company。This atomization technology has attracted much attention in the industry. WIPPO's new products are very competitive in terms of reduction degree and atomization effect.
 

The founder of WIPPO believes that based on the current penetration rate of the domestic e-cigarette market, the current e-cigarette market is still in its early stages, and consumers need more products with better experience and quality.Good product, you can speak;Only good products will be widely circulated。As for the market, how to identify the right terminal consumption scenarios and control terminal sales is the key to the sustainability of the business. Therefore, subsequent WIPPO sketches will build aWIPPO Essay Community, and invest certain support to strengthen communication and interaction with channel providers and consumers, promote reverse product optimization, and truly allow consumers to participate in product development and brand building. rdquo;

Overtaking on the track is a big challenge, but with good products and services, I believe thatWIPPO sketches will also make achievements in the industry.

“In addition, with the emergence of e-cigarettes, atomizing products will carry more consumer content in the future. Electronic atomization technology may be applied to more fields, such as atomized soda, atomized chewing gum and other entertainment consumer products, which may appear.However, at present, e-cigarettes are always a harm-reducing product, not a harmless or healthy product. Therefore, WIPPO Mini e-cigarettes will not be available to non-smokers, and we also hope that non-smokers will not try to buy any e-cigarette products.”The founder of WIPPO sketches said so.