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Heated Tobacco Stick Market Sees a Short-Term Uptick

Tea-based sticks, also described as non-tobacco heated tobacco sticks, quietly gained traction in February and March. Developed independently by private companies for use with heated tobacco devices, these products are currently outside the scope of China

Recently, tea cigarettes, also known as heated non-combustion tobacco sticks, have quietly emerged in February and March. These products are independently developed by private enterprises and can be used with heated non-combustion devices. Currently, they are not subject to tobacco monopoly regulations.<\/p>

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Some heated non-combustion tobacco sticks use tea leaves, ginkgo leaves, and flowers, while others contain tobacco extracts, some with nicotine and some without any tobacco-related materials. The difference from heated tobacco sticks lies in whether tobacco is used as the base material.

According to industry sources, the average monthly volume of heated non-combustion tobacco sticks is around 30,000 units. Previously, they mainly targeted overseas markets in Japan, South Korea, and Europe, but during the pandemic, some brands have started a domestic trend. Industry insiders believe that the heated non-combustion tobacco sticks will soon see a small surge.<\/span><\/span><\/p>

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HNB Editorial Team

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